Petbarn Enhances Inbound Logistics with Mobiledock

Learn how Petbarn has used Mobiledock to successfully streamline processes, optimise dock usage, and enhance visibility for all supply chain stakeholders.
5
Week deployment
1
Single source of truth
100%
Real-time visibility
Petbarn hero image

About Petbarn

Greencross is Australasia’s leading specialist retailer of pet food, pet related products and pet accessories and also operates Australia’s largest veterinary services business.

Retail

Greencross is Australasia’s leading specialty pet care retailer with over 230 stores, operating under the brand names of Petbarn and City Farmers in Australia and Animates in New Zealand. In addition to selling pet food and accessories through our store network and online platform, Greencross offers a wide range of pet services including grooming, dog washing, obedience training and pet adoption.

The Challenge

Greencross faced several challenges in its inbound logistics operations, including:

  • Controlling inbound freight at the purchase order (PO) level
  • Optimising dock space for inbound deliveries
  • Managing and scheduling deliveries to align with planned labour schedules
  • Adhering to carriers’ fleet availability and drivers' Chain of Responsibility (CoR) requirements
  • Inefficient approach to communicating dock schedules with suppliers and carriers
  • Creating a centralised source of truth for all dock management information
  • Eliminating congestion and delays during the loading and unloading processes
  • Increasing safety and security on-site.

The Solution

Greencross partnered with Mobiledock, a cloud-based dock appointment scheduling service designed to streamline vehicle arrivals, communication, and visibility for stakeholders. Mobiledock is user-friendly and configurable, minimising setup costs and allowing rapid deployment. Greencross bookings include valid purchase orders, and all supply chain stakeholders have visibility of their booking statuses.

“We were looking for a scalable solution that would enable us to better manage suppliers and carriers in line with DC capacity and span of operating hours constraints. Through Mobiledock, the Sydney DC has successfully streamlined processes, optimised dock usage, and enhanced visibility for all supply chain stakeholders. This solution has played a crucial role in facilitating efficient resource planning, improving supplier management, and reducing congestion. The Mobiledock implementation was one of the smoothest systems transitions that I have been involved in, with a wide range of stakeholders having access to vital information quickly”
Michael Leitch,
National Distribution Manager, Greencross

The Results

  • Better use of Docks: Enhanced visibility and control reduced congestion and boosted productivity the ability to streamline vehicle arrivals and dock appointment scheduling.
  • Fast and Easy to Deploy: Mobiledock deployed in 5 weeks at Greencross’ DC in Sydney with the easy-to-use configuration and Mobiledock’s Carrier onboarding Wizard.
  • More Control: A single source of truth for dock management information ensuring freight accuracy, with only freight with valid POs delivered at the right time.
  • Efficiency with Automation: A high percentage of bookings are automatically approved, with no-show and late statuses automated, ensuring efficient updates for carriers and drivers.
  • Data Accuracy: Captures arrival times, DOT, and CoR data through driver kiosks without requiring input from the Greencross DC team.
  • Safety and Security: Validates access through PIN/QR code scanners, improving on-site security.
“While we previously had strong relationships with our suppliers in understanding the importance of DOT and helping provide support with their carriers; we now have much greater control over the carriers’ making bookings and data to export and provide evidence back to both the suppliers and the carriers on performance and where the gaps are. We are rolling out a new and improved recurring slot schedule with give us even greater control and enhance DOT performance. Having Mobiledock in action for our own warehouse as well as our Linfox 3PL’s means we now have complete visibility of all inbound coming in to our warehouses”.
Kate Fitzgerald,
Supplier Performance Manager, Greencross.

Are you ready to enhance your inbound logistics?

Secure, streamline, and collaborate, with a fully-automated dock scheduling solution.